by Dan | May 8, 2025 | Blogs
The Psychology of Video: How Motion, Sound & Emotion Drive Buying Decisions Video engages viewers by combining dynamic motion, immersive sound, and emotional storytelling to shape perceptions and drive purchases. Motion captures attention and enhances memory...
by Dan | May 6, 2025 | Blogs
Executive Summary Internal communications videos, when crafted with clear objectives and emotional resonance, can transform team motivation and productivity. This post outlines why video is the medium of choice for modern internal comms, how to plan and tell inspiring...
by Dan | May 1, 2025 | Blogs
From Script to Screen: A Beginner’s Guide to the Pre-Production Process This beginner’s guide walks you through the essential steps of film pre-production, transforming your script into a meticulously planned roadmap for shooting. You’ll learn how to break down...
by Dan | Apr 29, 2025 | Blogs
Behind the Scenes of Corporate Video Shoots: Real Workflow Insights In today’s fast-paced digital landscape, video has emerged as the cornerstone of corporate storytelling—96% of marketers say it boosts brand awareness, while 93% report strong ROI—and audiences now...
by Dan | Apr 25, 2025 | Blogs
Why Video Marketing Matters for Nonprofits Nonprofits that leverage video see markedly higher engagement and conversion rates. For instance, 72% of donors report they’re “very likely” to donate after watching a video about a charity’s work (Here Now Film Report)....